Internal. Read How We Run Calls first. This script is the client-specific layer on that structure. New sales only, as of Sep 16, 2026. Existing client agreements do not change.
Before you dial
- This is the featured offer. It includes everything in Sprint to Scale Build, plus initial ad creative and campaign setup, $3,000 in initial ad spend included inside the $15,000 (not on top of it), 90 days of ad management and webinar/funnel optimization, private Slack through those 90 days, two group calls a month with Chris during the 90 days, lifetime course access, and Chris AI once it launches.
- Two clocks, don't blend them. The 14-day build clock starts after completed onboarding, required materials and account access. The 90-day management and performance period starts when the first ad campaign launches. Any delays the client causes get written down, along with how they move the schedule.
- The Launch Investment Recovery Commitment is conditional. Only for approved businesses with a proven offer priced at $4,500 or more that has demonstrated sales. A high price alone doesn't qualify an untested offer. The exact proven-sales threshold is pending (five customers was suggested, not final), so don't quote a number.
- Before they pay, they must hear this: ad spend after the included $3,000 and all ongoing software costs are paid by the client.
- Not included: sales-team staffing, closer commissions, additional offers, multiple webinar funnels. No revenue share on this package.
- Checkout is PENDING. There is no correctly configured $15,000 checkout yet. Never send the old $12,000 Growth Partnership plan (`plan_Fi3MWVoeZP5i1`) and never relabel it. Payment plans for Launch are pending, so don't offer one.
- $697 Internet Mogul System course (or 3 x $247) is the floor, with six BNPL options inside its Whop checkout: Klarna, Afterpay, Sezzle, Zip, Splitit, ClarityPay.
1. Pre-frame
"I'll ask about what you're selling and how it's selling today, because this one only makes sense if the offer is already working. If it fits, I'll show you exactly how it works and what it costs. If it doesn't, I'll tell you what does."
2. Situation
- "What's the offer, and what's the price?"
- "How many people have paid for it so far?"
- "How are you selling it today: calls, checkout, both?"
- "What have you spent on ads, and what came back?"
3. Problem
"Where does it stop working when you try to put more people in front of it?"
4. Root cause
- "Who's running traffic now?"
- "What happens to a lead after they register?"
- "Is it that the offer doesn't sell, or that there's no system putting enough of the right people in front of it?"
Root cause for this offer: the offer sells, and there's no launched, managed webinar system feeding it. If the offer has never sold, this isn't the door. Route to the Build or the course.
5. Implication
- "What's it cost you each month this isn't running?"
- "What happens if you keep doing it the way you are for another year?"
Silence.
6. Desired future and gap
- "What would it look like to have a webinar running with ads behind it and a team optimizing it every week?"
- "How far is that from today?"
7. Why now
"Why now?"
8. Prescription
Chris's pitch (say "two monthly group calls with Chris" when you deliver it):
"We build and launch your webinar system, include your first $3,000 in advertising, and manage and optimize it for 90 days. You also get two monthly group calls with me, team Slack support, lifetime course access, and Chris AI."
What each piece means for them:
- The full build (strategy, script, slides, registration funnel and launch pages, tracking, reminders, follow-up). "Ready to launch within fourteen days once onboarding, materials and access are done."
- Ad creative and campaign setup, plus the first $3,000 in ad spend. "You're not guessing at your first campaign, and the first three thousand is already inside the price."
- 90 days of ad management and optimization starting when the first campaign launches. "We're in the numbers every week, fixing what isn't converting."
- Two group calls a month with Chris for webinar reviews, offer improvements, launch results and optimization.
- Private Slack for the 90 days.
- Lifetime course access, and Chris AI once it launches. "Chris's AI twin, trained on his marketing processes and systems developed over 14 years. When you're working on your webinar, funnel, or ads and get stuck, you can ask questions and get guidance between support calls. It's in development now, and your access starts when it launches."
The recovery commitment: only if they look likely to qualify. Read the approved wording exactly as written, then say approval comes after we review their offer, audience, sales process and economics:
"Available to approved businesses with a proven offer priced at $4,500 or more.
If your webinar hasn't generated $15,000 in attributable collected revenue within 90 days of your first advertising campaign launching—and you've met the agreed participation, advertising, and sales-process requirements—we'll continue managing and optimizing your original webinar campaign without an additional service fee until you reach that target.
Collected revenue is measured after refunds and chargebacks. You remain responsible for additional advertising and software costs. This is a service commitment, not a profit guarantee or refund of your Launch fee."
If they ask what counts: webinar-attributed money actually collected, net of refunds and chargebacks; payment-plan installments count as they arrive, not the full contract value; tracked sales from webinar leads through the agreed follow-up process count; unrelated revenue and existing recurring customer payments don't. Extra ad and software spend doesn't raise the $15,000 target.
If they ask what they have to do: supply access, materials and approvals on schedule; present or record the webinar as agreed; implement the agreed follow-up and sales process; fund the agreed ongoing ad budget; keep sales tracking accurate; don't materially change the offer, price or funnel without agreement. All of this gets written down before signing.
If they ask what the extra optimization covers: campaign management, creative testing, registration funnel and follow-up improvements, performance reviews and targeted webinar revisions, on the original offer and webinar system only. It doesn't keep coaching calls, new builds, additional offers or sales-team staffing going indefinitely.
9. Price, then silence
"Fifteen thousand. That includes your first three thousand in ad spend."
Stop. Then, before they pay:
"One thing I want you to hear now, not later: any ad spend after that first three thousand, and your software, are yours to fund."
10. Payment
The $15,000 checkout is pending. Don't take payment through any other link, and don't offer a payment plan or financing until Chris approves the terms and the offer sheet shows a working checkout. If they can't fund the program plus ongoing ads, the honest routes are the Sprint to Scale Build ($7,500) or the $697 course.
11. Objections
"So you guarantee I make $15K?"
"No, and I'd be lying if I said that. It's a service commitment for approved businesses: if the webinar hasn't collected fifteen thousand in attributable revenue within ninety days of your first campaign, and you've done your part, we keep managing and optimizing it without another service fee until it does. It's not a refund, and it's not a profit guarantee."
"Do you cover the ad spend?"
"The first three thousand is included. After that, the ad budget is yours, along with your software."
"Can your sales team close for me?"
"Not in this package. Sales-team staffing is its own conversation with its own pricing."
"Can we build a second offer or another funnel?"
"This package is one offer and one webinar system. Anything past that gets scoped separately."
"What happens after ninety days?"
"You can take the system over yourself, or keep our team managing it with Managed Growth at three thousand a month plus ads and software. You'd choose that, nothing renews on its own. And if you're approved for the commitment and haven't hit the target, we keep optimizing without a service fee."
"How long do I get Chris AI?"
"It's in development. Access starts when it launches, and the access period is being finalized. The course access is lifetime."
"What if you miss the fourteen-day build?"
"The onboarding call sets the schedule and what we need from you to hit it." Don't offer a refund or partial refund. That remedy isn't decided.
"Is there a payment plan?"
"Payment options for this one are still being finalized, so I won't quote you terms I can't back up." Don't invent one.
"I need to think about it."
Validate, isolate, then payment or the real objection.
12. Close
"Yes gets you the checkout once it's set, and your onboarding call on the calendar." Until the checkout is live, confirm the next step with Chris before promising timing.
13. Never say
- "You are guaranteed to make $15K."
- "We refund you if it doesn't work."
- "We cover unlimited advertising."
- "You get lifetime access to Chris AI."
- No income promises. The recovery commitment only in the approved wording, only to approved clients.
- Never offer revenue share, sales-team staffing or closer commissions as part of this package.
- Never send or relabel the $12,000 Growth Partnership checkout.
- Never quote the 20% missed-deadline refund. It is not approved.
- Never fabricate results.